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 What Is E-Commerce?

Online business, or electronic trade, alludes to the trading of labor and products over the web. This may involve business-to-consumer (B2C) or consumer-to-consumer (C2C) transactions, respectively.

Most of the time, e-commerce involves using an online store or website to show products or services, take orders, and take payments. Customers' reviews, product comparisons, and personalized recommendations based on previous purchases may also be available on the website.



Reaching a global audience is one of the main benefits of e-commerce. Businesses can reach customers outside of their local market by opening an online store, which can be accessed from anywhere in the world.

Other advantages of e-commerce over traditional brick-and-mortar retail include lower overhead costs, the ability to operate round-the-clock, and the capacity to collect data on customer preferences and behavior.

However, e-commerce also presents a number of challenges and risks, such as the need to maintain customer trust and satisfaction, fraudulent transactions, and cybersecurity threats. Successful web-based business procedures should accordingly consider these difficulties and look to relieve them through cautious preparation and execution.



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